Raven is looking for a Media Strategist responsible for overseeing digital media campaigns, evaluating data and performance, and thinking creatively to enhance our clients’ media strategy. We are seeking an individual with 1-2 years of media planning and buying experience or a recent graduate with a media-focused background.
The role of the Media Strategist will be to support all paid media initiatives, including research, planning, activation, optimization, and reporting. This role will be client-facing, supporting the Media Director and Associate Media Director across the client roster, and eventually leading client media strategy. Some additional responsibilities include:
- Researching and identifying optimal target audiences, media channels, and media trends.
- Assisting in the development and activation of digital and traditional media plans.
- Assessing campaign metrics and providing optimization recommendations.
- Preparing client-facing performance reports and other deliverables.